Engineering Empathy in the age of AI
A talk with Johanna Skilling from Burson Cohn & Wolfe on AI, empathy and the future of behaviour change.
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Common Thread at the International SBCC Summit 2026
We’re heading to Panama City! Four members of the Common Thread team will be at the International Social and Behavior Change Communication (SBCC) Summit June…
Mapping Behavioural Journeys
A mixed methods approach to visualising human behaviour.
Why Climate Change Needs… Behaviour Change
If we learned of a slow-moving alien attack to poison our air, raise the earth’s temperature, increase the frequency and ferocity of natural disasters, erode our coastlines and increase sea levels, how would we react?